March 7, 2011
March Hoops to Beat Blindness has a new name and a new cause for 2011
ANN ARBOR, MI – March Hoops to beat Blindness (MHBB)—formerly March Madness Against Blindness—is back in its fifth year with a new name and a new cause: to support the Kellogg Eye Center’s research on treatments for Graves’ eye disease, also known as thyroid eye disease or TED. TED is an autoimmune disease that causes inflammation and fatty deposits in the eye muscles and connective tissues surrounding the eye. Among the symptoms are pronounced bulging eyes, retracted eyelids, dry eyes, and, in severe cases, loss of vision.
Myron Hepner, the force behind this annual event, will collect pledges while he watches the first round of the 2011 NCAA Men’s College Basketball Tournament at Damon's Grill (3150 Boardwalk) in Ann Arbor, March 17 and 18. The restaurant will donate a portion of its dining receipts to the fundraiser and donors who contribute $75 or more will be entered in a drawing for balls autographed by U-M coaches John Beilein and Brady Hoke.
Mr. Hepner created MHBB in 2007 to thank the physicians and staff at Kellogg who treated his son, Brendan, for retinoblastoma—a cancer of the eye—when he was only 9 months old. Brendan, now a healthy 8-year-old, returns to Kellogg for annual checkups.
During the first four years of MHBB, more than $22,000 has been raised for research at the Kellogg Eye Center.
You can donate to MHBB 2011 in one of three ways:
- Visit www.BeatBlindness.com and complete the online donation form.
- Visit Damon's and request that your dining receipt go toward the fundraiser. Over the two-day event, Damon's will contribute 20 percent of all dining receipts to the fundraiser.
- Visit Damon's and purchase a paper basketball. Starting February 14, Damon's will sell paper basketballs in gold ($10), silver ($5) and blue ($1). Donors can write their names on the basketballs, which will be posted in the restaurant.